Continue reading Reading between the lines, empathetic design with A.I.

Reading between the lines, empathetic design with A.I.

What if we could give people and companies the superpower to better see what other people truly mean when they’re chatting with each other. That was our mission about a year ago and we’ve got some wonderful results: we can now read between the lines, well, sort of. Please note: This article and it’s materials…

Read more Reading between the lines, empathetic design with A.I.
Continue reading Explore your next holiday with the Transavia Voice Assistant

Explore your next holiday with the Transavia Voice Assistant

Together with Transavia we created the Transavia Voice Assistant: by talking to your Google Home or Amazon Alexa, passengers can easily explore travel destinations and book their tickets. And in doing so, we enhanced the current flight search experience so that it perfectly suits the passengers’ need for effortless orientation and ticket booking. We are…

Read more Explore your next holiday with the Transavia Voice Assistant
Continue reading Our Human Centered Design pop-up center

Our Human Centered Design pop-up center

Energy, optimism and a lot of unexpected insights, that sums up our two-day Human Centered Design boot camp. This time we created a pop-up Human Centred Design center in the heart of Amsterdam teaching 25 of our Young Graduates what Human Centred Design actually means. In this article we share our experiences and learnings. What…

Read more Our Human Centered Design pop-up center
Continue reading Financials need to innovate from the people’s perspective

Financials need to innovate from the people’s perspective

We believe that ‘Life without banking’ is the future. A human centered approach will pivot the customer experience (CX) of financial service providers in the broadest sense and serve all parties for the better! Please note: This article and it’s materials are published here courtesy of Mirabeau, the company I wrote this article for. The…

Read more Financials need to innovate from the people’s perspective
Continue reading Applied Innovation: The power of creativity, AR, AI in BeerRecognition

Applied Innovation: The power of creativity, AR, AI in BeerRecognition

We created something wonderful and kind of nerdy. It’s called BeerRecognition. It’s an immersive experience with a central role for beer bottles. To do so we mixed pattern recognition, augmented reality and beer brands together in one concept. A recipe for success. Please note: This article was written by me, posted on the now defunct…

Read more Applied Innovation: The power of creativity, AR, AI in BeerRecognition
Continue reading Design sprints: finding value with real people

Design sprints: finding value with real people

Our most powerful ‘tool’ to create valuable solutions for our clients is to play with real people in our design sprints.  To make a product or service that helps a company, we focus on making things that are appealing for real people. Please note: This article and it’s materials are published here courtesy of Mirabeau, the…

Read more Design sprints: finding value with real people
Continue reading Improve service with emojis and reading between the lines

Improve service with emojis and reading between the lines

Can we transform visual- and auditive emotional cues into emoji’s? And if so, can we improve your digital experience by reading between the lines? I think so. This is the pitch I send my colleagues to get them to research the subject. Please note: This article was written by me, posted on the now defunct…

Read more Improve service with emojis and reading between the lines
Continue reading MLP Sessie Cognizant

MLP Sessie Cognizant

Organisaties willen in het kader van digitalisering graag veranderen, vernieuwen en hun eigen datagoudmijnen ontginnen. Tijdens een unieke bijeenkomst in het Cognizant Digital Works Collaboratory in Amsterdam werd onder leiding van digitaal strateeg Paul de Leer een groep vooraanstaande CDO’s, CEO’s en CIO’s op weg geholpen met het ontwikkelen van ‘minimum viable products’. Samenwerking op…

Read more MLP Sessie Cognizant
Continue reading Easily purchasing tickets with Transavia’s new chatbot

Easily purchasing tickets with Transavia’s new chatbot

The goal: To be where the customers are Leading airlines like Transavia, know that in order to remain competitive, they need to be where their customers are. The challenge: Adopting cognitive services Through cognitive services, customers can interact with companies from their messenger platforms –something Transavia somehow must adopt. Our approach: Exploring customer interactionFinding the key points…

Read more Easily purchasing tickets with Transavia’s new chatbot
Continue reading Making pattern recognition and A.I. relevant in the real world, with cows…

Making pattern recognition and A.I. relevant in the real world, with cows…

Mirabeau is currently experimenting with various cognitive services like text-, speech-, and image recognition. We believe that A.I. will have an even bigger impact in our lives than the smart phone revolution has. This research should lead to real world experience and examples for various A.I. services. One experiment puts (real time) visual pattern recognition…

Read more Making pattern recognition and A.I. relevant in the real world, with cows…
Continue reading Mirabeau introduceert design thinking bij PGGM

Mirabeau introduceert design thinking bij PGGM

Mirabeau is door pensioenfonds PGGM benaderd om design thinking te introduceren. Peet Sneekes vertelt tijdens eFinancials wat dat inhoudt. De doelgroep van PGGM zijn vooral verpleegkundigen. Het pensioenfonds wil volgens Sneekes design thinking toepassen om hun dienstverlening beter aan te laten sluiten bij de behoeftes van mensen. “We hebben vier sprints gedaan waarbij we nieuwe…

Read more Mirabeau introduceert design thinking bij PGGM
Continue reading SNS – Responsive, bruikbaar en heel normaal

SNS – Responsive, bruikbaar en heel normaal

Vandaag heeft SNS de eerste stap genomen om snsbank.nl beter te maken, want vandaag is zijn alle pagina’s over hypotheken responsive geworden. Mirabeau helpt sinds begin dit jaar met strategie, concept, design en bouw voor een volledige responsive dienstverlening Responsive, bruikbaar en heel normaal De SNS website wordt in z’n geheel responsive gemaakt zodat ongeacht…

Read more SNS – Responsive, bruikbaar en heel normaal
Continue reading Rabo Corporate Connect: persoonlijk, gefocust en relevant

Rabo Corporate Connect: persoonlijk, gefocust en relevant

Rabobank heeft in 2014/ 2015 aan Mirabeau gevraagd een strategie, concept en design uiteen te zetten voor hun grootzakelijke klanten: internationaal handelende bedrijven met een omzet tussen de 25 miljoen en 5 miljard euro. Het resultaat is een relevant, persoonlijk, dagelijks dashboard voor ieder niveau van de organisatie: van operationeel tot strategisch. De naam: Rabo…

Read more Rabo Corporate Connect: persoonlijk, gefocust en relevant
Continue reading Content first strategy for ING Wholesale Banking

Content first strategy for ING Wholesale Banking

The goal: one online environment  A better structure within an inspiring, dynamic environment, equipped with an integrated newsfeed that guides multinationals through the rough waters of the current financial climate. All products and local websites needed to be integrated in one single environment – resulting in more frequent visits. The challenge: guiding website visitors ING…

Read more Content first strategy for ING Wholesale Banking