Together with Transavia we created the Transavia Voice Assistant: by talking to your Google Home or Amazon Alexa, passengers can easily explore travel destinations and book their tickets. And in doing so, we enhanced the current flight search experience so that it perfectly suits the passengers’ need for effortless orientation and ticket booking. We are…
Energy, optimism and a lot of unexpected insights, that sums up our two-day Human Centered Design boot camp. This time we created a pop-up Human Centred Design center in the heart of Amsterdam teaching 25 of our Young Graduates what Human Centred Design actually means. In this article we share our experiences and learnings. What…
So many of you have seen our photos of people with their blank rubber duckie, or even laying in a pool of rubber duckies? Please note: This article and it’s materials are published here courtesy of Mirabeau, the company I wrote this article for. We thought it might be fun to give blank rubber duckies…
We believe that ‘Life without banking’ is the future. A human centered approach will pivot the customer experience (CX) of financial service providers in the broadest sense and serve all parties for the better! Please note: This article and it’s materials are published here courtesy of Mirabeau, the company I wrote this article for. The…
We created something wonderful and kind of nerdy. It’s called BeerRecognition. It’s an immersive experience with a central role for beer bottles. To do so we mixed pattern recognition, augmented reality and beer brands together in one concept. A recipe for success. Please note: This article was written by me, posted on the now defunct…
Our most powerful ‘tool’ to create valuable solutions for our clients is to play with real people in our design sprints. To make a product or service that helps a company, we focus on making things that are appealing for real people. Please note: This article and it’s materials are published here courtesy of Mirabeau, the…
Can we transform visual- and auditive emotional cues into emoji’s? And if so, can we improve your digital experience by reading between the lines? I think so. This is the pitch I send my colleagues to get them to research the subject. Please note: This article was written by me, posted on the now defunct…
Organisaties willen in het kader van digitalisering graag veranderen, vernieuwen en hun eigen datagoudmijnen ontginnen. Tijdens een unieke bijeenkomst in het Cognizant Digital Works Collaboratory in Amsterdam werd onder leiding van digitaal strateeg Paul de Leer een groep vooraanstaande CDO’s, CEO’s en CIO’s op weg geholpen met het ontwikkelen van ‘minimum viable products’. Samenwerking op…
The goal: To be where the customers are Leading airlines like Transavia, know that in order to remain competitive, they need to be where their customers are. The challenge: Adopting cognitive services Through cognitive services, customers can interact with companies from their messenger platforms –something Transavia somehow must adopt. Our approach: Exploring customer interactionFinding the key points…
So many of you have seen Mirabeau’s photos of people with their blank rubber duckies, or even laying in a pool of rubber duckies? We thought it might be fun to give blank rubber duckies to future Mirabeau’ers, as a gift! So we got 1000 of them 😀 With it, you can first design it…
Mirabeau is currently experimenting with various cognitive services like text-, speech-, and image recognition. We believe that A.I. will have an even bigger impact in our lives than the smart phone revolution has. This research should lead to real world experience and examples for various A.I. services. One experiment puts (real time) visual pattern recognition…
Mirabeau is door pensioenfonds PGGM benaderd om design thinking te introduceren. Peet Sneekes vertelt tijdens eFinancials wat dat inhoudt. De doelgroep van PGGM zijn vooral verpleegkundigen. Het pensioenfonds wil volgens Sneekes design thinking toepassen om hun dienstverlening beter aan te laten sluiten bij de behoeftes van mensen. “We hebben vier sprints gedaan waarbij we nieuwe…
Vandaag heeft SNS de eerste stap genomen om snsbank.nl beter te maken, want vandaag is zijn alle pagina’s over hypotheken responsive geworden. Mirabeau helpt sinds begin dit jaar met strategie, concept, design en bouw voor een volledige responsive dienstverlening Responsive, bruikbaar en heel normaal De SNS website wordt in z’n geheel responsive gemaakt zodat ongeacht…
Rabobank heeft in 2014/ 2015 aan Mirabeau gevraagd een strategie, concept en design uiteen te zetten voor hun grootzakelijke klanten: internationaal handelende bedrijven met een omzet tussen de 25 miljoen en 5 miljard euro. Het resultaat is een relevant, persoonlijk, dagelijks dashboard voor ieder niveau van de organisatie: van operationeel tot strategisch. De naam: Rabo…
The goal: one online environment A better structure within an inspiring, dynamic environment, equipped with an integrated newsfeed that guides multinationals through the rough waters of the current financial climate. All products and local websites needed to be integrated in one single environment – resulting in more frequent visits. The challenge: guiding website visitors ING…